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Customer connections matter.
Now is the time to reimagine how.
Join the discussion to understand how every interaction is elevated by unlocking human-AI collaboration to transform the customer experience — driving loyalty, productivity, and brand equity.
We go beyond roadmaps and releases. Our customer-led sessions dig into the real-world challenges leaders face — and show you how to reimagine connections by solving them differently.
Why Attend?
Innovation & Thought Leadership
Customer Stories
Networking
Agenda
11:30 a.m.
Welcome Lunch & Reception
Arrive, check in, and enjoy a casual lunch with drinks and light bites. Connect and network in a relaxed setting before the program begins..
1:00 p.m.
Welcome to Sprinklr CX Connect Munich 2026
Christian Messmer, Director of Sales, Sprinklr
1:15 p.m.
Reimagine Connections
Customer connections matter. Discover how unlocking human-AI collaboration can elevate every interaction by transforming the customer experience; driving loyalty, productivity, and brand equity.
Michaela Bogner, Sales, Sprinklr
1:35 p.m.
Reddit & Sprinklr: LLM Insights
AI is only as good as the insights behind it. Learn how Reddit and Sprinklr combine community-driven conversations and LLM-powered analysis to reveal deeper customer understanding and drive better business outcomes.
Daniel Karim, Vertical Sales Lead DACH, Reddit
Tri Jan Tran Anh, Lead Solutions Consultant, Sprinklr
2:10 p.m.
Turning Video into Business Insight
Customer signals are increasingly visual. Learn how leading brands use video intelligence to spot emerging trends, understand audience behavior, and make smarter customer experience decisions.
Elizabeth Arnold, Chief Growth Officer, ViralMoment
2:45 p.m.
From Channels to Connected Experiences
Julia Reichert, Head of Social Media Services, BSH
3:15 p.m.
Coffee & Networking Break
Grab a coffee, recharge, and connect with peers before sessions resume.
3:45 p.m.
Telefónica & Sprinklr: AI-Powered Customer Experience Transformation
Discover how Telefónica and Sprinklr are reimagining customer experience through AI-driven innovation. From transformation journey to real-world impact, explore how intelligent automation and agentic AI are shaping faster, smarter, and more connected customer interactions.
Daryl Ward, Head of Customer Service, Telefonica Germany
4:15 p.m.
Introduction to Breakout Sessions
Get a quick overview of your pre-selected breakout sessions, including what to expect and how to make the most of each track.
Christian Messmer, Director of Sales, Sprinklr
4:30 p.m.
Breakout Sessions - 4 parallel tracks
01. Decoding Social Relevance:
What Makes Brands Measurably Relevant on Social?
SAMY
02. A Governance Playbook:
From Chaos to Control
Raffish
03. Turn Your Contact Center into a CFM Powerhouse:
From Listening to Action
infinit.cx
04. From Customer Signals to AI Actions: Transforming CX, Contact Center & Voice of the Customer
Sprinklr
5:30 p.m.
Presenting breakout findings and closing remarks
6:00 p.m.
Stay after the event for dinner & drinks at the M’Uniqo Rooftop Bar in the Andaz — and keep the evening going as we watch the WM match together.
Speakers
Daniel Karim
Vertical Sales Lead DACH,
Reddit
Daryl Ward
Head of Customer Service Germany,
Telefonica
Elizabeth Arnold
Chief Growth Officer,
ViralMoment
Isabell Lopez Alguiar
Senior Business Consultant,
Raffish Agency
Julia Reichert
Head of Social Media Services,
BSH
Maurice van gen Hassend
Social & Culture Innovation Expert,
SAMY
Stefan Kolle
Partner & Founder of Futurelab,
Infinit.cx
Christian Messmer
Director of Sales
Sprinklr
Micheala Bogner
Account Executive,
Sprinklr
Tri Jan Tran Anh
Solutions Consultant,
Sprinklr
Partners
FAQ
What can I expect at CX Connect?
This event is designed for executives to network, gain industry insights, and engage in meaningful discussions on key business topics.
How much does attendance cost?
Attendance is completely free. The event is complimentary from Sprinklr.
How many attendees are you expecting?
We're expecting 50 attendees from marketing, CX and customer service functions.
Is there a dress code?
There is no dress code. We recommend business casual.
If I have additional questions or dietary restrictions, who should I contact?
Please contact Lena Reinders at lena.reinders@sprinklr.com.
Have questions? We're here to help!
Reach out to lena.reinders@sprinklr.com for more information