12:30 p.m. - 1:00 p.m. 

Check-in and Registration

Astoria Ballroom

1:05 p.m. - 1:35 p.m.

Sprinklr Keynote: Reimagine Customer Connections with Sprinklr

Alex Ramdin, Divisional Vice President, Sprinklr

Customer connections matter. Discover how unlocking human-AI collaboration can elevate every interaction by transforming the customer experience; driving loyalty, productivity, and brand equity. 

Astor Ballroom

1:35 p.m. - 2:05 p.m.

Sprinklr Keynote: Make Every Experience Extraordinary

Valarie Grant, Director, Solutions Consultant, Sprinklr

Learn how you can deliver continuous, seamless experiences and build enduring connections with your customers through a deep dive into Sprinklr's product vision and roadmap.

Astor Ballroom

2:05 p.m. - 2:30 p.m.

Customer Spotlight by Accenture: Enabling Enterprise Social Reinvention: Accenture Marketing & Communications

Gisell Galan, Global Social Media Strategy Lead for Executives and People, Accenture & Joe Tahnk, Associate Director, Accenture

Learn about Accenture’s Social Reinvention journey and the strategic role Sprinklr plays in the process—from concept inception to post-campaign analysis. We’ll cover the evolution of the Accenture Advocacy program, including challenges, the solutions, measurable impact, and how Sprinklr enables actionable Creative Optimization insights through the Co‑Lab program; as well as a forward‑looking view on expand Gen AI capabilities using Sprinklr.  

Astor Ballroom

2:30 p.m. - 2:55 p.m.

Customer Spotlight by AG1: Lean, Fast, and Insight-Driven: How AG1 Scales Social with Sprinklr

Jennifer Cajina, Social Media Response Specialist, AG1 (Athletic Greens)

Learn how AG1 scaled a modern social operation with Sprinklr—leveraging AI-powered workflows, social listening, and competitive intelligence to drive fast, brand-safe engagement at scale. In this fireside chat, AG1 shares how a lean team transformed social response into a strategic function that not only improves customer connection, but also surfaces actionable insights that influence brand perception, content strategy, and cross-functional decision-making

Astor Ballroom

2:55 p.m. - 3:25 p.m.

Customer Spotlight with Ally: Turning LinkedIn Into a Growth Engine: Brand Presence, Employee Voices, Real Impact

Anna Mason, Social Media Manager, Ally

Employees can be a brand’s most trusted voices—when advocacy is done right. Hear how Ally aligns brand storytelling and employee advocacy on LinkedIn to expand reach, build trust, and support CX goals through a unified social engagement approach.

Astor Ballroom

3:25 p.m. - 3:55 p.m.

Sprinklr Keynote: Sprinklr AI and the Future of CX

Sean Jackson, Lead Solutions Architect, Sprinklr

AI is transforming the future of customer experience—but not all organizations are seeing the same results. In this session, we’ll break down what’s working, what’s not, and why. From the evolution of AI (predictive to generative to agentic) to real-world social and marketing use cases, you’ll gain a clear understanding of how leading brands are scaling impact today. Learn what sets Sprinklr AI apart, how to future-proof your strategy, and how to navigate governance and safety—closing with a powerful example of AI at scale in one of the world’s largest organizations.

Astor Ballroom

4:00 p.m. - 5:00 p.m.

Networking and Reception

Garden

See you in Atlanta!

Waldorf Astoria Atlanta Buckhead

3376 Peachtree Rd. NE

Atlanta, GA 30326

Frequently Asked Questions

What can I expect at CX Connect?

This event is designed for executives to network, gain industry insights, and engage in meaningful discussions on key business topics.

How much does attendance cost?

Attendance is completely free. The event is complimentary from Sprinklr.

How many attendees are you expecting?

We're expecting 100 attendees from the customer experience function.

Is there a dress code?

There is no dress code. We recommend business casual.

If I have additional questions or dietary restrictions, who should I contact?

Please contact Tara Dripps at tara.dripps@sprinklr.com.