In Partnership with SAMY

Guests also receive a game ticket, with transportation to the stadium after the pre-game gathering.

Exact start time to be shared upon NCAA game-time announcement. Arrival will be roughly two hours before kickoff.

 

Who this is for

This is built for director-level plus leaders responsible for shaping customer experience, driving growth, and building brands. 

You'll be in the room with a curated group of CX and marketing leaders from some of today's most recognizable brands. 

We're keeping the group small on purpose. Fewer people, better conversation.

 

Why attend

Whether it's a game-winning touchdown, a social trend, a customer story, or a brand campaign, moments have the power to capture attention instantly. 

The brands that win know how to recognize cultural momentum, join in authentically, and turn short-term engagement into long-term customer relationships. 

Let's be honest. 

Nobody needs another slide deck presentation. 

This is a chance to step away from your inbox, talk with peers, enjoy great food, and be a part of conversations that continue long after the event ends.
 


What's on the table:

 

  • Why some viral moments fade while others build lasting brand equity 
  • The role of social intelligence in spotting emerging opportunities 
  • How brands join cultural conversations without losing authenticity 
  • Lessons from real brand campaigns and social activations 
  • Ohio State University game time camaraderie 


Space is limited. Request your invitation and we'll see you in Columbus.

Agenda

Two hours prior to kickoff

Cocktail arrival

90 minutes prior to kickoff

Introduction by Sprinklr

80 minutes prior to kickoff

Masterclass: How video intelligence can supercharge your marketing strategy 

40 minutes prior to kickoff

Closing

30 minutes prior to kickoff

Optional departure to Ohio Stadium

Meet the speakers 

Jasmin Fischer

SVP, Research & Insights,
SAMY

Event Details

Saturday, September 26, 2026

The Kitchen, 231 E Livingston Ave
Columbus, OH 43215 

Please tentatively reserve the afternoon of Saturday, September 26, as final event timing will be confirmed once NCAA kickoff schedules are announced. Event start time will be 2 hours prior to Kickoff.

Frequently Asked Questions

What time does it start?

We'll confirm the exact start time once the NCAA announces kickoff. Plan on roughly two hours before the game, and hold the afternoon of Saturday, September 26.

Do I need a game ticket?

Your ticket is included. Invited guests receive ticketed attendance to the Ohio State game, and we'll take care of transportation to the stadium after the pre-game gathering.

Can I bring a colleague?

Space is limited, so invitations are individual. If there's someone you'd like us to include, please reply to your confirmation and we'll do our best.

Is there a dress code?

There is no dress code. We recommend game day casual. The more you show your Ohio State spirit, the better!

If I have additional questions or dietary restrictions, who should I contact?

Please contact Kara Botteicher at kara.botteicher@sprinklr.com

Have additional questions? We’re here to help

Reach out to kara.botteicher@sprinklr.com for more information